One Reason Apple May Be Hoarding $18 Billion
March 31, 2008
| about stocks:
AAPL
In the March 17th issue of Fortune I came across an interesting article about Apple (AAPL) and
CEO Steve Jobs. Some investors in Apple have been disappointed that the
company refuses to return any of its $18 billion war chest to
shareholders in the form of stock buybacks or dividend payouts. Why
haven't they, you might wonder? Well, when asked how he plans on managing through the economic downturn, here is what Jobs told Fortune:
We've had one of these before, when the dot-com bubble burst. What I told our company was that we were just going to invest our way through the downturn, that we weren't going to lay people off, that we'd taken a tremendous amount of effort to get them into Apple in the first place - the last thing we were going to do is lay them off. And we were going to keep funding. In fact we were going to up our R&D so that we would be ahead of our competitors when the downturn was over. And that's exactly what we did. And it worked. And that's exactly what we'll do this time.
Interpretation: Don't expect massive
buybacks or dividends.
Sure, it would be tough for Apple to invest the
entire $18 billion even under this mindset, but after the company had
cash issues back in the 1990s when they were struggling, Jobs clearly
wants to overly cushion the company for whatever the future brings.
It makes sense long term, but clearly in the short term investors will be disappointed with the decision to sacrifice short term stock price gains for long term flexibility and stability.
Full Disclosure: Long shares of Apple at the time of writing.
Related Articles
|
Top Rated Comment Streams:
-
1.Hedged In662
- 2.
-
3.Smarty_Pants424
-
4.axelrod608330
-
5.Chris B279



This article has 18 comments:
-
raman kandola
-
57 Comments
My Website
Mar 31 08:23 AM-
digivision
-
164 Comments
My Website
Mar 31 08:30 AM-
digivision
-
164 Comments
My Website
Mar 31 08:35 AMMS invested $150 mil which at the time was not much, there where a few individual investors that invested more, Apple always had a nice stash of $$$ even in the darker times , no debt and a decent customer base.
-
VennData
-
38 Comments
Mar 31 08:54 AM-
atlasapple
-
9 Comments
My Website
Mar 31 09:23 AMIt's attitudes like his that will ruin countless other American companies who sacrifice there companies long term futures at the alter of Wall Street's short term demands.
-
mrtaxx
-
47 Comments
My Website
Mar 31 09:24 AM-
User 170478
-
3 Comments
Mar 31 09:32 AM-
dithers
-
56 Comments
Mar 31 10:02 AMThe payment was partly in settlement for the court case where M$oft stole Apple's ideas.....
-
Neal VG
-
2 Comments
Mar 31 10:06 AM-
samij
-
107 Comments
Mar 31 10:06 AM-
Jonathan Christopher
-
25 Comments
Mar 31 10:22 AM-
detourdog
-
1 Comment
Mar 31 11:12 AM-
dbohler
-
1 Comment
Mar 31 12:00 PM-
TanToday
-
92 Comments
Mar 31 12:56 PMADVERTISING?
Sure you have apple advertising here and there, but what really holds the world back from the cool products is inertia and lethargy, now if you hype it more than now, REALLY pound the right media with clever, creative, informative ads, and prime that pump harder than ever before....
... some of the drones holding onto the WinDoze platform, just may be shamed into "keeping up with the Jones's" and retiring the old, staid, problem prone, and just plain boring boxes for sleek aluminum information Ferrarri's.
And it has a faster payback than other R&D, and marketshare would continue to grow, but on a different and more accelerated growth curve.
Just imagine the good media buys that can be made now, that the banks, and auto firms are basically in survival mode and wondering how many prearranged advertising commitments they can shed...FAST.
-
Brandon
-
77 Comments
Mar 31 01:09 PMSammich, why are you always negative on Apple? You were negative on Apple when the stock was under $100 and negative all the way up to $200. Strangely, when the stock was on it's way down I don't remember seeing your illogical comments.
Seriously. try to be just a little objective.
-
jocca
-
8 Comments
Mar 31 01:33 PM-
appleshuttlemeister
-
2 Comments
Mar 31 04:09 PMI just wish the analysts and other investors would include the $20 per share in cash into consideration before they say Apple is overvalued.
When you back out the $20 per share (and growing rapidly) in cash, Apple is selling at an even lower relative cost than it has historically
at a time when its earnings are growing at the fastest pace it has in its history. Also, you'd think the safety of having a huge cash hoard would
allow it to sell at a premium simply because it would be a safer company to invest in, that is less likely to be restricted from what it wants to do because of economic conditions and much less likely to go out of business that other companies that have less cash or debt.
-
think different
-
1 Comment
Apr 02 10:07 PM